When an Omaha business decides that they want an updated website, they have to figure out the best way to bring their vision to life. While working with someone with design skills is important, it’s also vital for communication to be a top priority. Since issues with communication can prevent a website from being finished or done correctly, there’s simply no substitute for working with a web design company in Omaha that has a track record of great work.
Problems with the DIY Approach
In theory, the DIY approach to web design sounds great. Because many of the platforms in this space have great marketing, they portray great web design as being just a few clicks away. But in reality, this approach never goes as smoothly as expected. Just as DIY home renovations usually end up being extremely challenging for homeowners without construction experience, DIY web design is an uphill battle.
For businesses, the first issue with this approach is it means one or more team members will have to take their attention away from their normal tasks and put it on something that isn’t their area of expertise. Since designing a business website always end up being harder than DIY platforms make the process sound, it can end up costing a business far more than expected in terms of employee hours.
Another problem with trying to design your own website is it’s not going to have the same level of polish that a professional can provide. Because your website may be the first interaction that potential customers have with your business, it’s easy to understand why it needs to have a fully polished and professional look.
It’s also worth mentioning that due to the limitations of many DIY platforms, it’s common for Omaha businesses to be unable to create a website with all the features they truly need. Whether it’s not being able to customize the fields in a contact form or being restricted from adding different types of analytics software, going down this route can limit the effectiveness of a business website.
Common Pitfalls of Hiring Remote Designers
Given the realities of DIY web design, it’s easy to understand why working with a professional web design company is the way to go. While working with a professional is the only way for a business to ensure that they get the website they truly need, it’s important to understand that not all designers are created equal.
One of the most common problems that businesses encounter results from trying to save a little money by working with an novice or remote designer. Although the rates charged by designers who are just starting may seem appealing at first, that enthusiasm generally disappears once the reality of their lack of skill sets in.
An issue that often comes up when an Omaha business works with this type of designer is the fact that the designer’s business model is not based around volume and business growth. Since their rates are lower, these designers try to take on as many projects as possible. As you may have guessed, what that means for the businesses that hire them is sloppy work, deadlines getting extended or having to pay more to get correct revisions done.
Another common issue with contracting with novice or outsourced designers is that they simply stop responding to any communications they receive. If something comes up or they just decide they want a break, the fact that a non-local designer doesn’t have to worry about their reputation in a specific community means that it’s not a big deal for them to blow off one or more of their clients.
At Big Red SEO, we’ve had new clients come to us because they were working with an outsourced designer and they either couldn’t get what they actually wanted done or the designer disappeared, leaving the business with a site that was only partially done. Because going through that type of process is a significant hassle for any business, it’s much better to start with the right design company from the very start.
An Established Local Omaha Web Design Company Will Do the Work Correctly
If you want a quality website for your Omaha business, you need to work with a local web design company. By working with a local company instead of trying the DIY approach, you won’t have to worry about any of your employees spending their valuable time on a task that’s outside the scope of their skill set.
Enlisting the services of a web design company also means that you can be confident that when your site is done, it will have the professional look your business needs. Having a functional site that looks great will enable your business to maximize the number of online visitors that are converted into leads or customers.
Choosing a local web design company with an established reputation ensures that you won’t suddenly find yourself in the position of not having any of your calls or emails returned. Going local also makes it much easier to properly evaluate a design company prior to working with them, which means you can be sure that they will deliver the level of quality you want.
Big Red SEO Designs Great Websites for Omaha Businesses
At Big Red SEO, we’re completely focused on helping businesses create and market their online presence. Thanks to us understanding exactly what businesses need, our approach to Omaha web design centers around ensuring that the sites we create will help businesses generate as many new leads or customers as possible.
Not only do we take a lot of pride in doing great work, but we’re also very passionate about making this process as easy as possible for our clients. If you choose to work with us, you will gain all the advantages that go along with having an expert team that’s fully focused on creating exactly what your business needs.
For more information about our work and how we can help your business, you can easily reach us at (402) 522-6468.