The word “Parallax” might sound like next year’s summer sci-fi blockbuster (move over, Interstellar), but really it’s a website design feature that’s been getting very popular over the last year or so. It’s also pretty controversial in the world of search engine optimization, because although websites with parallax scrolling often look cool, they aren’t the
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If you’ve done some digging into Google Webmaster Tools, you may have seen something called a soft 404 crawl error show up in your reports. If you don’t know what a soft 404 is, and don’t know if you should worry about it, our search engine optimization team at Big Red SEO is here to
If you’re setting up an ecommerce website for your business, it’s easy to make small mistakes right from the start that can end up losing you a lot of money. For instance, our local SEO company has seen many business owners make the mistake of relying solely on “all-in-one” solutions for ecommerce instead of custom-tailoring
When you run a business website, there will definitely be times when you need to retire certain pages or move them to new URLs. When this happens, though, you don’t want to simply delete a page and create a new one, because that’s bad for your search engine optimization (SEO) efforts–once you delete a page,
You have a business website that’s been active for a number of years, and you know that it’s been good for your business—people have been finding your business online, the phone has been ringing, and you’ve had a steady flow of customers from it. Lately, though, you’ve noticed that business has been slowing down. The
There are many reasons why your business website might not be ranking in Google’s search results, from thin content to low-quality backlinks or other black hat SEO techniques, but one of the most common problems with websites not ranking in Google is that they’re not correctly indexed. What this means is that there’s something about
In a world where people start an online business one day and are out of business the next, it’s important for you to do business with a company that’s going to be around for the long-term. This goes for any company that’s providing necessary services for your business, but it’s doubly true for your web
When it comes to making sales on your company website, few pages are more important than your contact page. Of course, every area of your website is important, but your contact page is truly the make-or-break point in the sales funnel. This is the one area where your business comes into direct contact with potential customers, and there are a lot of things that can go wrong during that interaction.
Here at Big Red SEO, our Omaha web design team likes digging down into the nitty gritty of web design, and sometimes that means talking about those small details that can make a big difference to end-user experience. One of those details is “vertical rhythm,” and while it may sound like nonsense to you now,
If you have a company website, you more than likely hired a professional website designer to create it. While having a website is necessary in today’s business world, it’s surprising how many companies rarely update their sites after the design has been completed. Not only is this bad business practice, it’s also bad SEO practice.
When’s the last time you looked at a web design and had an emotional reaction to what you saw? You might say that you’ve never had one, or that it’s been a long time, but in reality you have emotional reactions to all kinds of things throughout your day. Even if the reactions are tiny
We all know that speed is everything online—no one wants to wait for the information they need any more, and so today it’s more important than ever to make sure that when users click through to your website, they’re greeted with an experience that’s lightning fast so they can get in, get out, and get